El momento cumbre del primer capítulo es la entrevista de Betty con Armando. Mientras él espera a una modelo alta y rubia, entra Betty con su camisa de cuadros, gafas de carey y su inseparable morral. Armando queda perplejo.
Yo soy Betty, la fea Capítulo 1 is a masterclass in storytelling. It hooks the audience not with a romance, but with an injustice. By the end of the hour, the viewer is desperate to see Betty succeed, knowing that her intelligence will eventually force the shallow world of Eco Moda to respect her. It is the beginning of a story that proved beauty is only skin deep, but character is eternal. El momento cumbre del primer capítulo es la