Rokeach M 1973 The Nature Of Human Values Pdf Top

Companies use the RVS to identify value congruence between employees and corporate culture. A mismatch between a manager's top Terminal value ("A Sense of Accomplishment") and a team member's ("Family Security") explains 70% of avoidable turnover.

By reading the original 1973 text, you bypass watered-down summaries. You get the raw data, the original survey methodology, and the philosophical justification for why a "comfortable life" might conflict with a "sense of accomplishment." rokeach m 1973 the nature of human values pdf top

Rokeach defines a value as: