In 2018, a video creator just needed a camera and charisma. In 2026, the bar is significantly higher. The "23" refers to the required to compete. You don't need to be an expert in all, but you must be proficient in these four clusters:
Pro Tip: Use the 23-12-18 framework to balance your time. Spend 23% of your week learning, 12% of your month planning, and target 18 revenue lines by year two.