The song’s title is literal—this track was about making an impact . Lyrically, Daddy Yankee boasts about his longevity and street credibility, while Fergie’s English verses add a rebellious, rock-star edge. The music video (filmed in Miami) is a time capsule: tinted sunglasses, oversized tees, chains, and choreographed chaos.

The track was produced by reggaeton veteran Tainy along with hitmakers Scott Storch and will.i.am .