Indonesia currently ranks as one of the world's most active social media markets, with over 140 million users on YouTube alone. This scale has birthed mega-influencers whose reach rivals traditional television networks.
, which uses generative AI to retell Indonesian folktales for Gen Z and Alpha audiences [10]. Indonesia currently ranks as one of the world's
The internet has enabled Indonesian creators to share their talents with a global audience. Viral videos like "Indonesia's Got Talent" and "Komedi Putar" have become a sensation, showcasing the country's comedic and entertainment talents. Social media platforms like TikTok have also given rise to Indonesian influencers and content creators, who share their daily lives, dance, and music with the world. who share their daily lives