India is often called the "Land of Festivals." The calendar is a non-stop celebration of seasons, harvests, and deities.
The most profound lifestyle shift is occurring now due to cheap smartphones (Jio effect) and globalization.
Education is highly valued in Indian culture, with a strong emphasis on academic achievement. The country has a large number of universities and educational institutions, with many Indians pursuing higher education abroad. Career choices vary across different regions and communities, with some of the most popular fields including engineering, medicine, and business.